Ablesites: Basic Business Website Capabilities and Optional Extras

Enhancements and Additions for your Own Requirements

 

The basic business website that we build for you goes a long, long way. For most businesses it is all that is needed. The basic site provides a robust and comprehensive online presence for your business or activity. It includes full content written on the home page (the index page) to engage the web visitor, and also includes all seven of the recommended ancillary pages.

However, there are many enhancements which are available which may be suitable for certain businesses that would benefit from them. By considering these as only options at the design stage, the average business would not be paying for such enhancements that they would never use nor want. To some specialist businesses, however, certain additions to the basic website could be seen as necessities (for design companies, those with a large portfolio or catalogue of products or services, for example).

It also depends at what stage you are in the decision-making process. Do you already have your domain name registered, or have you not considered this yet? Could you have a better domain name for your business? Would you want our help in finding the best domain name for your business, based on your activity and the availability of domain names which were suitable, and based also on the competition from similar businesses in your sector? Would your domain name be related to your geographical location or town? Should it be .com, net, org or your own top level domain? We can help with all of that, as we've been doing this for many years.

Do you already have hosting for your website? Does your existing host offer free SSL (a must-have these days)? Does your host offer a free domain with your hosting account? Even if you already have your own host, perhaps you'd like us to look into providing you with one which better met your needs, or which was able to provide a more appropriate package for when you expanded at some point in the future. Perhaps your hosting is very expensive. Good quality business hosting needn't cost more than £7 a month, and that's with good technical supprt 24/7 by phone, live chat and email.

Did you want an email facility so that you could connect with your customers better or provide a regular email newsletter? Did you want a blog so that you could send out monthly or weekly - or more frequent - content to the world so that you could target more customers or clients to join your database and grow your business? Or perhaps yours is the kind of business that would flourish with social media, and you wanted to be able to interact readily with your Facebook, Linkedin, Twitter or Pinterest accounts? All these options are available for you to use as and when you need them.

SEO is something that you probably won't need beyond the basic Local SEO provisions. Most businesses are local in that they serve a local area. Only when your business catchment area extends to national boundaries should you consider the larger SEO campaigns, so for most businesses here these will not be necessary. But again, it's all there if and when you need it.

Now we come to the schedule of costs. The basic website, as you can see below, will cost just £495. We have reduced it from the normal (but still massively underpriced!) £925 for a short time. The other optional extras are shown below:

 

Schedule of Costs: Description

Cost

Basic Website: SEO embedded, 8 pages, mobile-responsive, etc. as described

£497

Arrange Hosting (with free domain registration if domain not yet bought) *

Free

Register domain name for free if no hosting has yet been arranged

Free
Research best domain name for website, taking into account search volumes, competition, etc.
Free
Insertion and integration of web form for email lead capture with 3rd party provider **
Free

 

Optional Extras:

Extra pages of main content (per page): you must supply keyword phrase for naming of each page

70

Writing Content of main content pages (per page) if this content is not supplied, inc. images

35
Business Logo Design (if necessary)
£20
Additional graphic design (if necessary or requested)
according to request

Set up Wordpress blog on site (with links from all pages) and SEO optimise this

20
Integration with Joomla Catalogue/Portfolio on site (with links from all pages) and SEO optimise pages
£20
Integration of basic payment processor
£50
Integration of various levels of e-commerce up to complete store, shopping cart and secure payment facility
according to request
Local SEO Campaign (Google Local Box Listing) - if requested and appropriate
according to request
Creation of Android App from Website
£65
Local SEO Citation Audit
£49
Local SEO Citation Packages
from £149

Search Engine Optimisation (SEO) Campaign (maintenance level may be necessary only, depending on competition)

according to request

* Business hosting charges with a trusted third party hosting company will be extra, but normally less than 7 per month, and includes free .com domain name registration.

** The trusted email marketing and management service Aweber allows you to build your email list, schedule mailouts, autoresponders, ad-hoc broadcasts, etc. , for about £14 per month.

Clients may ask us for items not listed above, and these shall be supplied at appropriate rates. Third party products and their prices may change over time and, of course, we have no control over this.

 

 

You may want additional enhancements to your website. Be assured that whatever you want we will be able to advise, and supply where appropriate. Just ask us.

Note: Normally we would make a charge for each additional main content page that we build on your site (additional to the main home page). But in certain circumstances we can waive the cost of up to four or five extra pages, especially in cases where you are transferring your existing site from a directory-based site to a proper, conventionally hosted site because you want to save on the massive 'hosting' costs being levied against your bank account each month. If this is the case then let us know, and we can waive the cost of these extra pages so that your whole new site costs just the standard price.

 

 

Your Ablesites Business Website Comes as a Complete Package

 

When we design and build a website for you, it isn't just a website that you get.

We provide you with a whole package of tools and resources to enable you to progress as swiftly and as efficiently as possible.

Firstly, we provide you with a free HTML editor so that you can add and edit content to your website as you please. It isn't difficult; there is no coding or programming involved. If you can use a word processor then you can use this editor to make changes to your website.

We also provide you with the means of uploading your edited files to your server on the Internet. It sounds a bit technical now, but if you can click a mouse you'll be uploading files to your site in no time at all. It'll be second nature.

This is an overview of what your own website could give you. And, unlike some scenarios we've seen, you will own your site. We call our sites Ablesites because they enable you, the business owner, to be in charge of your site, rather than the other way round. Your Ablesites website also enables you to extend the reach of your business in all sorts of ways that your existing site (if you have one already) cannot, or if you wanted much more than just a listing in the local (but expensive) Yell.com or Tripadvisor, and all the dangers and limitations that reliance on such a listing can bring with it.

If you would like us to design and build the site you've always wanted, and with the features and benefits stated here, let us know now.

The cost of our web building service is normally £925, but for the next seven working days we'll be holding this down at £495. You can lock in the present low cost of £495 by taking action now.

 

 

What Will My New Website Look Like? How Much Money Will I Save?

 

A lot of the time, the look of a website is determined by what it is trying to showcase. Your website will, naturally enough, show off your work to its best advantage. Some occupations are more visual than others. To give you an idea of what your website could look like, have a look at websites of businesses in the same occupation or commercial sector as yours. Pick one or two that you like the look of the most. If that is what you want your own website to look like then that's how it will look. We source the best creative web minds for far less cost than you think. The website that you like the look of will likely have cost three or four thousand pounds, perhaps more. But we can make it for under £500. That's our promise to you.

It may be that you already have a website. You may want another website which is similar. If it does all that you want it to do then this is perfectly reasonable. But have a look around at other sites in your industry nevertheless; see what appeals to you. Ask yourself if you could imagine having that as your own Internet showcase. What would that do to boost your business and your credibility?

If you already have a website, do you know what it looks like to people who see it on their mobile phone? Increasingly people are using their smartphones to do searches to compare things and also to buy products and services. What does your existing site look like in mobile view and in other formats? Use the Mobiletest site to see what it looks like in different formats including four different mobile phones, tablet and mini-tablet. Enter your site's domain name and see what the owners of these devices will see when they look at your site. Does it look normal? Is it easy to see your phone number and would it be easy to contact you? Your website, as designed by our team, would look great in mobile and in all other formats as part of the standard price.

If you already have a website you should also consider what it is costing you every month to have it 'hosted'. Some companies, notably those who used to dominate the market with their directories, are charging grotesquely unreasonable amounts of money every month and they are calling it 'hosting' charges. They are nothing of the sort. Good businesss hosting - proper hosting - costs less than £7 a month, and that includes expert technical support by phone, email and live chat 24/7. If you are a victim of one of these 'hosting' scams then you're paying over £800 a year, every year, for nothing in particular.

Always remember that with an Ablesites website you'll be getting a much better site at much lower cost, and you can cut out the high monthly charges completely.

 

 

What We Need to Get Started on Your Website

 

We will need some basic information from you before we start. Please let us know if you already have a domain name or if you want us to research for you to find the best domain name for your website.

Let us know if you have already arranged hosting for your site with a professional hosting company. Ideally, you should not have hosting already, as this leaves plenty of scope for free domain registration and other enhancements that are not usually available to people who are not industry insiders.

If your site is 'hosted' with one of the big directory sites at exorbitant rates, then get out of it now. You need sensible, proper business hosting, not an insulting ripoff.

Let us know the main keyword phrase for your site. This is the main keyword phrase that your website will be optimized for and built around; it is the phrase that people searching for what you provide will type into a search engine. What is your website about? What is the nature of your business? Should the main keyword phrase involve the location as well as the activity of the business? This is the most important consideration to be made at the start and cannot be changed later on. This keyword phrase is to be hard-wired throughout your website so it needs quite a bit of thought at the outset.

If you want additional content pages then let us know the keyword phrase for each of these pages. What are these pages about? Again, this is important as the pages will be named based on these keyword phrases and they will be hard-coded throughout for SEO purposes.

Can you also please supply the content of the home page and the content for any additional content pages that you have specified. These should be high resolution digital photos and any images (which are very important to how a site looks and which, of course, tell a thousand words). We will proof-read your content and SEO optimise it free of charge. Alternatively, if you would like us to write the content for the home page (and other pages) we will happily do this for you. In this case can you let us have a detailed idea of what the content should be about, in as much detail as you can. What your business is, what it offers, how it is better than the competition, etc., will all be useful.

It may be that the content of your existing site will be sufficient to act as the basis for the content of your new site. If so, all well and good. There's no point in changing for change's sake if it's fine as it is, and tells the whole story. But we can still make it a bit better. Search engines love lots of content. The more content you have - words on the page - the higher up in the search rankings your site should be, everything else being equal.

To help you with your domain name choice you could buy my book, How To Choose Your Best Domain Name here on Amazon. But there's no need for you to buy it, as I've made the ebook version available for interested people to download as a PDF for free.

So if you'd like to proceed with the design of your new website enter your name, email address and phone number below and we'll send you the download link for the domain name ebook. You'll be on your way to having your own full-bodied responsive website to showcase your business to the world!

And don't forget to lock in your website's cost at £495 by clicking here, before it goes up again.

 

 

 

 

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